Musicians in the Upland metaverse! Watch out for some of your favorite musicians and artists to enter the Upland Metaverse. Musicians are able to cultivate and build their community and fan base in an innovative way all in the metaverse. Utilizing Upland’s features like cafes, Legits, manufacturing and more, fans have a new and exciting way to interact with and gain access to their favorite musical artists. For a full list of musicians who have entered Upland with official partnerships, click here.
One of the more innovative and exciting product offerings for music fans is the ability to own a piece of the music. Spotlight Legits are a special NFT video highlights that fans can own. Learn more about the different types of music Legits below.
Passes are generic Legit NFTs that can be traded in for spotlights. These passes can be purchased directly from the UPX store. Each pass corresponds to a specific individual spotlight or one from a group of spotlights. Learn how to to exchange passes for spotlights here.
Spotlights are video NFTs that can be obtained by exchanging a relevant pass. The spotlights can be of different rarities (common, exclusive, rare, ultra rare, epic, legendary). The technology of NFTs and legits enables these items to be exclusively viewable by its owner. Musicians can create spotlights of musical tracks that can only be viewed by its owner. This act is called token gating, and you can learn more about how brands and communities can utilize token gating to strengthen their connection with their fans and followers. There are many ways musicians can utilize the spotlight functionality to provide value to their fans, so its important to look at specific details of what passes and spotlights are being offered by each musician during the sale.
Exchange Music Pass for Spotlight by Upland Guide
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